Wow, the more the better. Can’t wait for when it will be available in Nigeria. Alively is launching today, Started by Vadim Lavrusik, a former Facebook product manager who worked on the company’s live video feature, and Ray Lee and Vincent Tuscano, both founders of Upfront Media Group, Alively takes a different approach to broadcasting. It’s not about giving a performance, instead, the focus is on the “purity of sharing every day’s moment.”, it’s a video platform where you can share livestreamed or recorded footage with select friends and family.
“We want to make it easy and fun to capture and share those everyday moments as they happen with friends,” the company explained in a statement. “Real moments that go beyond the highlight reel. Moments that people in our lives wouldn’t want to miss. Shared moments, in real time. We think the best way to do that is through high quality, privately shared live video, so friends can share and
experience that moment with you as if they’re there.”
“We are starting with personal moments and trying to tackle that use case, betting that making live video feel more intimate and seeing it from people who are close to you will make people more comfortable with not only watching but creating and sharing more of these moments in the moment. Most everyone in the space is focused on performance/entertainment and eye witness use cases.”
Alively is free to use, but it is currently only available for iOS and to those in the U.S. There are plans to make the app available in more countries in the coming months.